How AskSami works

What it reads

• Your GitHub repository, through a GitHub App you install, with read only access to contents and metadata. It reads every file of your product's own code, leaving out dependencies, build output, tests, media and generated files, and it never reads a file that holds credentials by its nature. It keeps facts, each with the path of the file it came from and the short quote that shows it. It does not keep a copy of your code. On a paid plan, Sami can also open any file of the repository in the chat, up to 1 MB, as it stands on GitHub, read only, except a file that holds credentials. A file opened that way stays in that chat.
• Up to 40 pages of your live site: the front page first, then the pages whose address says what they are (pricing, sign up, features, about, docs, the FAQ), then the rest. It reads robots.txt first and obeys it. AskSami's site reader says exactly what it fetches.
• What you hand over: screenshots, exports from ad platforms and payment tools, and links. Up to 20 files with one message, 4 MB each. Each becomes a dated record before Sami answers.

What it writes

• The honest read. Competitors found by live web searches, each with what it charges and a link to its own page. The six things that decide whether a stranger pays, each scored yes, partly or no. A thing that barely decides a sale for your kind of business is marked does not apply, and one that nothing on record shows is marked unknown. Whether the product is a painkiller, a vitamin or neither. Its edge, or the plain statement that it has none. And the first thing wrong, or that nothing wrong was found yet.
• The plan. Free methods before paid ones, one family of channels at a time, ten steps at most. A paid step gets one week if your product is bought on the page, and at least a week where buying takes a trial or a call. A step you mark as not doing stays on the list in your own words until the plan is rewritten, and old plans stay in the memory.
• A morning brief, on a paid plan once you turn it on, written at 9am in your own time zone every day, or every Monday for a product bought after a call or by invoice, for as long as you have allowance or credit, with an email you can switch off.

Then you talk it through with Sami in the chat. Sami answers from those records, and says so when it has no data, rather than guessing.

Before Sami advises on search, AI answers or store listings, it checks the live web, and it can open your own pages, your robots.txt, your sitemap.xml and your llms.txt. When a step happens in a dashboard such as Google Search Console or Bing Webmaster Tools, it gives numbered steps and says what to bring back.

What it keeps

The memory is a set of database tables, one row per fact, number, channel, decision or step. Nothing in them is edited or deleted while the account exists: a correction is added beside the old record, and you can see every row. A decision is recorded only from what you agreed to. Deleting the account removes all of it.

Your numbers

Signups, clicks and drop offs come from a small snippet that your own coding tool adds to your product, from a prompt Sami writes. Payments come from your own Stripe, Paddle or Lemon Squeezy webhook. Each is tied to its source where the snippet recorded one, such as ChatGPT, Perplexity, Gemini, Reddit or Google. A payment with no recorded source is kept as unknown, never guessed.

How you start, and what it costs

1. You sign up free, with GitHub, Google, Apple or an email address, and land on the platform, where Sami says hello in the chat and you can ask it anything about getting customers. Your tabs fill with your own product once AskSami has read it.
2. When you are ready, you press Get my honest read and describe what you built, in your own words.
3. Sami replies, and asks what makes it different.
4. You give it what you have: your live site's address, your GitHub repository, files and links. All of it, some of it or none of it.
5. AskSami reads what you gave it, then writes the honest read and the plan. If you gave it nothing yet, Sami says so and tells you what would help.

Signing up is free, and so are your full honest read and your ranked plan. A plan adds more of Sami and a Founder review. The free read is one for each account, for good: a project, a repository, a site address or an email address that has had its free read does not get another, whichever account asks, and deleting your account does not change that. A read that fails, or finds nothing to judge, does not use it up. A repository too big to read in one go on the free read is left out of it, and your honest read is judged from the rest of what you gave. With nothing else to judge from, Sami says so and asks for your site address, screenshots or anything else. On a day when many free reads come in, they can run out, and then you can ask for yours again the next day. On the free plan you chat with Sami and Sami Sinchi, on a small monthly allowance that resets on the day of the month you signed up. The other Samis are shown, with the plan each comes with.

On a paid plan, Sami reads your product again whenever you ask, opens your repository's files in the chat and writes your morning brief. On every paid plan the founder of AskSami also reads your product and writes a Founder review of it, which you see above Sami’s honest read. The founder talks with you in your page too. Once your product is ready, you write a public page for it on AskSami, starting from words Sami fills in, and the founder publishes it. The paid plans are Starter $20, Growth $100 and Max $240 per month, each with a monthly allowance that resets on your billing date. Credits cost from $10, never expire, and are spent only once the month's allowance is used up.

Before you have an account, Sami in the free chat can search the web, open a few pages of your site, and read up to 3 screenshots and a table you send with a message, for that answer only, and keeps none of them.

What it never does

AskSami never posts anywhere for you, never spends your money and never writes to your code. When the fix is code, Sami writes the instructions for your own coding tool to run.

What it is not

• A general chatbot. Sami answers marketing questions about your product, not about everything.
• An analytics dashboard.
• A code review. It reads your code to judge the business, not the engineering.
• A tool for agencies or marketing teams. It is for the builder who does the marketing alone.

Where its rules come from

The rules Sami applies come from one founder's own record: about $5,000 spent on marketing and printing for Ancestorii, which has never had a paying customer, and then Prep66, where strangers paid and the whole marketing spend up to 18 September 2026 was about $30. Getting customers sets those rules out, question by question.